I Can See the Shark Jump from Here

I really enjoy True Blood, the HBO series based on Charlaine Harris's vampire novels, but I'm afraid this is not a good sign:

In terrible news for anyone who has trouble distinguishing between reality and a fantasy world where sexy vampires roam the streets of New Orleans, but potentially exciting news for anyone living who would want to consume a beverage intended for the undead, a carbonated drink based on the HBO series 'True Blood' is planned to go on sale in September.

It's one thing when a show is a big hit, but when it starts to spin off real life versions of fictional products, methinks we've hit a saturation point. I hope I'm wrong.