Tuesday, August 03, 2004

Driving for Dollars

And you think your life is complicated. Check out this column from Speed's website detailing the many sides to the current battle for rooftop real estate in NASCAR's victory lane. Competing cola companies own the rights to various parts of the victory lane festivities. It's gotten to the point that drivers sponsored by the "wrong" company have been knocking the bottles of the top of the car or, as was the case this weekend, putting a sign in front of them! All of this makes F1's run-like-clockwork podium ceremonies seem perfectly sensible.

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